23 Best Webinar Platforms of 2024 Ranked [Free and Paid]

In this article you'll find the 23 best webinar software platforms of 2023, fully ranked and reviewed plus recommendations to find out which one is best suited to your needs.

But first, here are our editor's top 10 webinar software platforms of 2023:

What Are the Best Webinar Software Platforms?

Webinars are one of the most effective marketing tools for online businesses because of the long viewer attention span they command.

On average, a well executed webinar will have a conversion rate upwards of 20%, which is quite amazing compared to other marketing channels.

Although at a minimum there are many things you should expect from a good webinar software platform, from viewer-engagement features to HD video and sound quality, you also want to make sure it offers:

1. An abundance of sales & marketing features to maximize viewer monetization
2. Solid reliability (many slick-looking inexpensive platforms appear to work great for a while and then one day out of nowhere they crash in the middle of a live webinar with 150 people watching!)
3. Responsive customer support in case you get stuck during setup or are trying to get critical third-party integrations to work.
   

The webinar software platforms below are the best in class that check all of the above boxes:

1. Livestorm

Livestorm is the best webinar platform because it offers the most bang for the buck.

If can help organizations and individuals create, host, and share events including online meetings, virtual events and live or on demand webinars from a single interface.

This webinar platform can be used to power remote online meetings, offer online courses, run sales webinars and host product demos among many other possible applications.

It features customizable pages with your company logo and colors, native CRM integrations, interactive real-time polling and surveys and advanced email customization.

You can also customize the landing pages of your sales funnels to match the look and feel of your website and brand, as well as customize your viewer registration forms.

Livestorm Key Features

• Browser-based (no download required)
  
• Unlimited replays
  
• Unlimited HD live events
  
• Supports multiple languages
  
• Offers one-click webinar tool registration
  
• Dial-in by phone
  
• Polls and surveys
  
• Session recording
  
• Screen sharing
  

Pricing

Starts free, with paid plans scaling from $109/month.

Finally, here's my take...

I selected Livestorm as my top pick for webinar software because, all things being equal feature-wise, they have the best uptime.

There's nothing worse than being in the middle of a webinar with dozens, or worse yet, hundreds of participants and then having the webinar platform freeze up on everybody.

Believe it or not, this can happen with other platforms, but not with Livestorm. They always make sure they have the right amount of equipment provisioned to handle the bandwidth they offer.

2. WebinarJam

This is another great webinar software tool, providing both beginners and experts alike with what they need to market and host their webinars trouble-free.

WebinarJam is easy to use and offers great training videos for every step of the way in addition to live 24/7 support.

All plans support HD video and sound and offer one-click webinar registration to minimize sign-up friction with viewers.

In addition, it’s jam-packed with marketing tools to help you increase your profit per webinar, including the ability to present popup buttons and offers with countdowns to your attendees to create urgency and scarcity.

When it comes to audience monetization, WebinarJam allows you to introduce offers during the webinar and have registrants accept your offers while watching with clear and compelling calls to action.

WebinarJam's Key Features

• WebinarJam automatically records all webinars and makes replays available for your audience to watch at a later time
• Ability to automatically post your webinar to YouTube
  
• Sends automated reminder emails to registrants (SMS as well)
  
• Automatically follows up with registrants based on specific actions (you can even use boolean logic in your decision tree)
• Can stream directly into Facebook Live and YouTube Live
• Supports all browsers and mobile devices
• Has poll and survey features
• If offers detailed webinar performance analytics
  

Pricing

Scales from $499/year for 500 attendees to $999/year for 5,000 attendees.

Finally, here's my take...

WebinarJam is another excellent all around software platform. The user interface is easy to learn, and while not as elegant as Livestorm's it does the job and does it well.

Where they shine is in their webinar marketing features. For example, you can have CTA buttons appear at a specific time during the presentation, so you can line them up with a specific slide pitching an offer.

You can do the same with download links (like a pdf of your presentation slides) so they don't show up too early enticing participants to download them right away and then exit the webinar.

WebinarJam is a flexible platform for small businesses that pitch regular offers at different times, based on seasonality or other considerations.

3. Demio

If you are on a budget, Demio is one of the best options out there. It’s very easy to use for both creators as well as attendees.

Demio is a reliable webinar platform that offers solid analytics so that you can assess key performance metrics like average watch time and the attendance/signup rate.

Demio also allows you to customize your user webinar registration forms plus your webinar and marketing pages to match your website's look and brand.

Like WebinarJam, it automatically records all webinars and then allows you to access the replays on its own platform, YouTube or your website, for those who missed the original webinar airing.

Demio bills itself as a webinar platform built for marketing.

For example, it allows you to brand the entire webinar tool, from your registration pages to your slides, email notifications, landing pages on your funnels, replay pages, and so on.

Its “featured actions” can link your attendees with special offers, freebies, coupons, signup pages or any URL of your choosing for further webinar marketing.

Finally, Demio is well known for their excellent customer support and for their rock-solid reliability (read: lack of system crashes.)

Demio's Key Features

• Ability to join webinars with a single click
• Runs smoothly on all browsers and mobile devices
• HD video and audio
• Ability to tab participants for follow up marketing
• Great marketing engagement features: live chat, polls, handouts (downloadable files), calls to action, offers
• Share up to 3 webcams with multiple presenters
• Private or public chat feature
• Interactive polls with stats
• Easy integration with popular email marketing tools and marketing automation platforms
• Top-rated customer support
  

Pricing

Scales from $49/month for 50 attendees to $367/month for 1,000 attendees.

Finally, here's my take...

Demio is a great choice for the budget conscious. While not as generous with the number of participants as the above two choices, it's a solid webinar software platform if you're just getting your feet wet.

A great feature right out of the box is the ability to brand the entire webinar experience, from your registration forms to the webinar tool user interface to your marketing pages, to match your website style and color scheme.

Demio is definitely a strong contender for your webinar software dollar.

4. WebinarGeek

Best Webinar Software for Ease of Use (from $19/mth)

WebinarGeek's claim to fame is ease of use.

They know that they operate in a crowded field of webinar platforms, so they've distinguished their offering with a user interface that's comprehensive for advanced users while easy to learn for beginners.

For this purpose, they've designed a webinar wizard for those who don't want to deal with manual settings that's quite impressive, making you breeze through all the steps required to go from start to live quickly.

WebinarGeek's Key Features

• Custom webinar branding
  
• Embed your webinar registration form
  
• Paid webinars
  
• Share pre-recorded videos
  
• Screen sharing
  
• Live chat
  
• Interactive polls
  
• Quizzes
  
• Calls to action
  
• Integration with popular marketing tools
  

Pricing

WebinarGeek has three plans:

• Starter Plan: $19/mth includes up to 25 viewers per webinar, up to 2 presenters, and up to 1 hour of streaming streaming per session
  
• Premium Plan: from $54/mth billed anually, includes from 100 to 2,000 viewers per webinar, up to 4 presenters, and up to 8 hours of streaming streaming per session
• Enterprise Plan: (by quotation only), includes from 500 to 4,000 viewers per webinar, up to 6 presenters, and up to 12 hours of streaming streaming per session

Finally, here's my take

When it comes to WebinarGeek, my experience has been largely positive. The platform boasts a user-friendly interface that makes setting up and hosting webinars a straightforward process.

They also have a pretty wide range of engagement tools, like quizzes, polls, and chats, that can help foster interaction with your audience.

On the downside, there can be occassional video and audio quality issues during webinars, which can be frustrating, and the analytics and reporting features, while useful, may not be as robust as those found in some of the other webinar platforms on the market.

5. Easywebinar

Best Webinar Software for Monetization (from $78/mth)

Easywebinar is a cloud-based webinar platform that offers a key advantage: while many competitors charge separately for live and automated webinars, they provide both formats for a single price.

In fact, with Easywebinar you can easily convert a live event into an on demand webinar (almost) at the push of a button, and then use it to simulate a live webinar in the time zone of your audience.

Easywebinar's Key Features

• Live and automated webinars
  
• Stream to Facebook Live and YouTube Live
  
• Just in time webinar tool registration
  
• Strong viewer analytics
  
• Dozens of integrations
  
• Real time chat
  
• Easywebinar app for mobile viewing
  
• Phone Support 24/7 (live reps)
  

Pricing

Easywebinar has three plans:

• Standard Plan: $78/month (or $59/month when billed annually) includes 100 live webinar attendees and unlimited automated webinars with up to 100 simultaneous attendees per webinar
  
• Pro Plan: $129/month (or $90/month when billed annually) includes 500 live attendees and unlimited automated webinars with up to 500 simultaneous attendees per webinar
• Enterprise Plan: $499/month (or $349/month when billed annually) includes 2,000 live attendees and unlimited automated webinars with up to 2,000 simultaneous attendees per webinar

Finally, here's my take

Easywebinar offers both live and automated webinars, which is useful when you're running webinars in different time zones. Also, the built-in email and SMS reminders are a great feature to encourage high attendance.

However, their pricing structure may be prohibitive for some, especially those on a tight budget. Their customer support could also benefit from more reps given their slow response times during peak hours.

6. Zoom

Best Webinar Software for Testing the Waters (free up to 40 minutes)

When it comes to the best webinar platforms, you won’t find much out there that's free to use (at least anything that lasts longer than a year or two).

The reason is that video streaming is very resource intensive, and unless you are a massive giant like Zoom, you can’t afford to do a freemium model at scale.

Now, although Zoom does have a paid webinar offering, what I’m suggesting here is that you use the regular free Zoom service, which although it doesn’t have any marketing tools, it does offer you the ability to do a live webinar of 40 minutes max with up to 100 participants.

While this is not a long-term webinar solution, it’s great if you want to hone in your presentation chops without having to pay upfront monthly fees.

With Zoom you can record your broadcasts (locally, not on the cloud) and you have access to an intuitive user interface with great features.

Zoom's Key Features

• HD video and voice
• Free for up to 40 minutes and 100 participants
• Ability to record your live webinar
• Great control panel for both hosts and participants
• Screen sharing
• Chat feature
  
• White boarding
• Waiting room
• Customer support (via ticket only for the free tier)
  

Pricing

FYI, Zoom Webinars (paid option) has five tiers:

• 500 Attendees: $79/month (or $57.50/month when billed annually)
  
• 1,000 Attendees: $340/month (or $283.33/month when billed annually)
• 3,000 Attendees: $990/month (or $825/month when billed annually)
• 5,000 Attendees: $2,490/month (or $2,075/month when billed annually)
• 10,000 Attendees: $6,490/month (or $5,408.33/month when billed annually)

Finally, here's my take

Zoom has been my go-to platform for video conferencing and webinar recording, and I've found it to be extremely reliable and user-friendly.

The platform's audio and video quality are consistently excellent, even with a poor connection, and the ability to record webinars and share them later is fantastic if you're on a tight budget.

It's worth noting, however, that Zoom's primary focus is on video conferencing rather than webinars specifically, which means that some advanced webinar features found in other platforms may be lacking.

7. GoToWebinar

Best Webinar Software for Beginners (from $49/mth)

GoToWebinar is one of the first webinar platforms to break into the scene back in the early 2000s and it's just as relevant today.

Having hosted millions of webinars over the years, they've learned a thing or two about what it takes to organize, promote and host online live events with total ease.

With features like one-click recording and custom branding, you can share your message with the world through either a live or automated webinar while retaining the look and feel of your website.

GoToWebinar's Key Features

• Screensharing
  
• Smart Meeting Assistant
  
• Meeting drawing tools
  
• Custom webinar backgrounds
  
• Integrated chat
  
• Integrations with 70+ tools and apps

Pricing

GoToWebinar has four plans:

• Lite Plan: $49/month billed annually, includes up to 250 participants
  
• Standard Plan: $99/month when billed annually, includes up to 500 participants
• Pro Plan: $199/month when billed annually, includes up to 1,000 participants
• Enterprise Plan: $399/month when billed annually, includes up to 3,000 participants
  

Finally, here's my take

My experience testing GoToWebinar has been generally positive. The platform is well-established and offers a reliable, feature-rich environment for hosting webinars.

They have great built-in analytics and reporting tools that can help you track attendee engagement and identify areas for improvement. The ability to integrate with popular CRM platforms is also a plus.

The only downside I found is that their user interface feels slightly outdated compared to some of the newer platforms on the market.

Also, the pricing can be on the higher side, which may be a bit of a deterrent for some users.

Find out More About GoToWebinar Here.

8. ClickMeeting

Best Webinar Software for Teams (from $30/mth)

Clickmeeting is an easy to use, full-featured webinar platform hosted on the cloud that can really grow with your audience.

You can start out with a free account and scale it up to 10,000 viewers.

It comes jam-packed with best in class marketing tools and a large number of integrations with third-party apps.

And if you're into crunching data, Clickmeeting offers one of the most robust viewer analytics dashboards out there.

ClickMeeting's Key Features

• Interactive breakout rooms
  
• Live and automated webinars
  
• On-demand webinar (watch it anywhere, anytime)
  
• Virtual events with up to 10,000 viewers
  
• Multiple integrations
  
• Customized invitations
  
• Screensharing and whiteboards
  
• Polls and surveys
  

Pricing

ClickMeeting has one plan plan and three paid plans:

• Free Plan: Free for 30 days, includes 1 presenter, 30 minutes of recording storage and 500 MB of file storage
  
• Live Plan: $30/month (or $25/month when billed annually), includes 1 presenter, 6 hours of recording storage and 1 GB of file storage
• Automated Plan: $45/month (or $40/month when billed annually), includes 1 presenter, 10 hours of recording storage and 2 GB of file storage
• Custom Plan: (by quotation only), includes up to 4 presenters, 10 hours of recording storage and 2 GB of file storage

Finally, here's my take

ClickMeeting, offers a solid range of engagement tools, like polls, surveys, and Q&A sessions to help you foster audience interaction.

I also like that you can customize the webinar room and waiting room with your own branding to create a less cookie-cutter look.

On the downside, I experienced some user interface issues when using a mobile browser, like the webcam image blocking parts of the usable screen, alrthough the design is much better if you download their app.

Find out More About ClickMeeting.

9. Crowdcast

Best Browser-Based Webinar Software (from $49/mth)

Crowdcast is a cloud-based webinar platform that makes it super easy to create, present and promote virtual events without the need to download and install a client viewer.

Their claim to fame is simplicity.

You can go from scratch to a live webinar in just about a minute through their intuitive interface without having to slog it out through a multitude of steps like many of its full-featured competitors.

Crowdcast's Key Features

• Browser-based (no downloads)
  
• Audience analytics
  
• Built-in landing pages
  
• Live streaming production
  
• Event management software
  
• Multi-stream live events to Twitch, YouTube Live and Facebook Live
  
• Reminder push emails and notifications
  
• Live streaming production
  

Pricing

Crowdcast has three plans:

• Lite Plan: $49/month (or $34/month when billed annually), includes 100 attendees, 10 hours of recording storage and 1 host seat
• Pro Plan: $89/month (or $62/month when billed annually), includes 250 attendees, 20 hours of recording storage and 2 host seats
• Business Plan: $195/month (or $136/month when billed annually)), includes 1,000 attendees, 40 hours of recording storage and 4 host seats

Finally, here's my take

I found Crowdcast's simplicity to be their super power.  They also have easy to set up integrations, so for example you can quickly integrate with your Stripe account to charge for events without needing a coding degree.

On the downside, however, being a premium product, it can be pricey for a lot of people, especially those just getting started.

Find out More About Crowdcast Here.

10. Airmeet

Best Webinar Software for Enterprise (from $2,400/yr)

Although Airmeet can host webinars, it's different than other webinar software tools. It's a powerful online meeting platform that can connect you with other people and groups online based on your common interests.

If you're looking for an easy to use virtual event platform that offers total branding control, Airmeet is the app for you.

You can customize your session stage, your lounge area, your event reception and your exhibitor’s booth.

And since it's browser based, there's no need to download client software in order to use it.

Airmeet's Key Features

• Browser-based (no downloads required)
  
• HD quality video and audio
• Screensharing
  
• "Raise hand" capability
  
• Social lounge
• Sell tickets via payment gateway integration
  
• Audience engagement features
  
• Multi-speaker sessions
  

Pricing

Airmeet has one free plan and two paid plans:

• Free Plan: includes up to 100 registrations per event (up to 90 minutes) and 1 team member
• Standard Plan: Starts at $2,400/yr for 100-500 registrations per event (unlimited duration) and up to 10 team members
• Pro Plan: Starts at $10,000/yr for up to 500-100,000 registrations per event with up to 10 team members

Finally, here's my take

Airmeet is a promising platform for hosting webinars and virtual events. The platform's "social lounge" feature is unique in the space and is an excellent way to facilitate networking and interactions between attendees.

However, their tech support could use some help. Sometimes, they can take their sweet time getting back to you, even when there are technical issues that need immediate resolution.

Find out More About Airmeet Here.

11. Adobe Connect

Best Webinar Software for Branding (from $50/mth)

Adobe Connect is a full featured video conferencing platform targeted to educators who need to deliver remote lectures, but can also be used to host one-off webinars.

While it offers a great deal of functionality, it can be harder to set up for those who want something that works right out of the box without a steep learning curve.

Adobe Connect's Key Features

• Brand webinar customizations
  
• Breakout rooms
  
• Drawing and annotations
  
• Chat moderation
  
• Multiple chats instances by topic
  
• Multi-dimensional polls
  
• Asynchronous browse
  
• Engagement dashboard with viewer analytics
  
• Campaign and lead source tracking
  

Pricing

Adobe Connect has one free plan and three paid plans:

• Small Meetings: Free, includes up to 3 participants and 1 host
• Meetings: Starts at $50/mth per host, including up to 25 participants and up to 4 hosts
• Webinars & Learning: Starts at $130/mth per host, including between 100-1,500 participants and up to 4 hosts
• Volume Plan: (by quotation only), includes more than 4 hosts and more than 1,500 participants
  

Finally, here's my take

Adobe Connect is a solid platform for hosting webinars, with a wide range of features for both beginner and advanced users, which is to be expected from this monster of a company.

The problem is price. The webinar plan can be prohibitively expensive for most solopreneurs, relegating this tool to the corporate world.

Find out More About Adobe Connect Here.

12. EverWebinar

Best Webinar Software for Evergreen Webinars ($499/yr)

EverWebinar is the sister webinar tool of WebinarJam that focuses on evergreen instead of live webinars. However, you wouldn't know it from watching them!

They do an excellent show at simulating a live webinar while using a pre-recorded one.

For example, you can time a canned chat stream to match the pace of your pre-recorded webinar so that the chat feels organic.

And since the evergreen webinars play in the same time zone where viewers reside, it feels live to them.

But, what happens if someone asks you a question live during a pre-recorded webinar, you ask?

Well, you get at email informing you that someone typed in their chat box so you can reach out to them with the answer.

EverWebinar's Key Features

• Evergreen webinars
  
• Live chat simulator
  
• HD video and audio
  
• On-demand webinars: just-in-time functionality
  
• Join-in-progress for prerecorded webinars
  
• Polls and surveys
  
• Webinar landing page A/B testing
  
• Calls to action linked to payment gateways
  
• Smart automated notifications
  

Pricing

EverWebinar has two plans:

• Yearly Plan: $499/yr with unlimited team members and webinars
• Biennial Plan: $874/2 yrs with unlimited team members and webinars (3 months free)
  

Finally, here's my take

EverWebinar has a great solution for creating and managing automated webinars. By using their "Just-in-Time" feature, you webinar can appear to be run in real time no matter the time zone of the attendee.

In fact, you can even program "fake live users" to engage in the chat at pre-determined times so that people who are watching think the webinar is live as well.

The only downside is that EverWebinar only handles automated webinars, so if you also need to run live ones you'll need to use a second platform, adding to your overall cost.

Find out More About EverWebinar Here.

13. BlueJeans

Best Webinar Software for Lead Conversion (from $12.49/mth)

BlueJeans is primarily a video conference platform, but they've tacked on a webinar software solution.

Due to their video conferencing roots, they pack full HD video and even Dolby voice to allow you to offer your audience a broadcast-quality webinar.

Designed to help engage and convert viewers, BlueJeans comes jam-packed with user interaction features such as clap, thumbs up, celebrate, and smile.

It can also keep your webinar safe with great security features that prevent unauthorized entry into your virtual waiting room.

BlueJeans' Key Features

• Virtual backgrounds
  
• Meeting recordings
  
• Secure waiting room (no Zoombombing)
  
• Browser-based video conferencing
  
• Real-time collaboration
  
• Comprehensive dashboards and analytics
  
• Integration with industry-leading apps
  
• 24/7 support
  

Pricing

BlueJeans has four plans:

• Bluejeans Standard Plan: $12.49/host/mth, includes up to 100 participants with 5 hours of recording per host
• Bluejeans Pro Plan: $17.49/host/mth, includes up to 150 participants with 25 hours of recording per host
• Bluejeans Enterprise Plan: $19.99/host/mth, includes up to 200 participants with unlimited recording
• Bluejeans Enterprise Plus Plan: (by quotation only) over 200 participants with flexible licensing options, advanced support and product add-ons

Finally, here's my take

My experience with BlueJeans has been generally positive. The platform offers high-quality audio and video and a lot of really useful features.

The only problem is that the system works well provided you don't have a lot of participants. But when the number of participants is large it can become a resource hog, causing a significant lag for attendees.

Find out More About BlueJeans Here.

14. Livestream

Best Webinar Software for White Labeling (from $55/mth)

Vimeo Livestream offers both streaming and video hosting services.

While not a webinar platform per se, it can definitely be repurposed for this use, with some limitations.

On the plus side, you get to serve webinars to unlimited viewers for one flat monthly fee that includes white labeling and even automated live closed captions.

On the minus side, you don't get the suite of webinar marketing tools available on traditional webinar platforms, so you have to use third-party tools for make up for this lack.

Livestream's Key Features

• Unlimited video creation
  
• Live player chat with moderation
  
• In-player donations feature
  
• Live player embedding on your website
  
• Viewership analytics dashboard
  
• 24/7 phone support
  
• White-labeling and branding control
  
• Simultaneous streaming to Facebook Live, YouTube Live, Periscope, and Twitch
  

Pricing

Livestream has three plans:

• Advanced Plan: $55 per seat/mth billed annually, includes webinar registration of up to 100 registrants per event and up to 7 guest speakers
• Enterprise Plan: (by quotation only) includes everything in the Advanced plan plus Unlimited storage, automated live closed captions, Enhanced Security & Privacy and Advanced marketing integrations
• Vimeo OTT: (by quotation only) includes branded apps on iOS, tvOS, Android, Android TV, Amazon Fire, Roku, XBox, and Samsung Tizen
  

Finally, here's my take

Livestream is a very reliable platform for broadcasting live events and webinars. The video stream is consistently high quality across devices and it's jam-packed with great features, including a fully customizable player you can easily embed on your site.

Unfortunately, I find it too pricey for most people —  there are many other options out there that offer similar functionality for less.

Find out More About Livestream Here.

15. Anymeeting

Best Webinar Software for Small Business (from $48/mth)

Anymeeting is a web-based event platform that allows you to host live webinars with screen annotation, screen sharing, file sharing and custom branding.

You can promote your webinars with customizable registration pages and automated notifications and email reminders.

It also comes equipped with great webinar features, like real-time polls, live audience Q&A, emojis, and more.

Your audience can join your live presentations via computer or using a phone conference bridge.

Anymeeting's Key Features

• Unlimited online meetings
  
• Screensharing
  
• 720p HD video conferencing
  
• Custom webinar branding
  
• Meeting recording with transcripts
  
• Screen annotation
  
• Phone conference bridges
  
• Custom meeting URLs
  
• Attendance reporting
  

Pricing

Anymeeting has three plans:

• Lite Plan: $48 per user/mth billed annually, includes up to 100 attendees
• Pro Plan: $128 per user/mth billed annually, includes up to 250 attendees
• Enterprise Plan: $298 per user/mth billed annually, includes up to 1,000 attendees

Find out More About Anymeeting Here.

16. BigMarker

Best Webinar Software for Virtual Conferences (call for a quote)

BigMarker is an all-in-one video platform where you can host live or on-demand webinars, virtual events, a webinar series with single registration and live streaming to Twitch, Facebook and YouTube.

It comes packed with lots of engagement, customization, marketing and monetization features, including built-in funnel pages and a landing page builder so you don't need to integrate and pay for third-party tools.

BigMarker's Key Features

• Custom webinar branding
  
• Mobile responsive
  
• Attendance analytics
  
• Built-in promotion and monetization
  
• Easy social sharing
  
• Embedded webinar registration forms
  
• Automated reminders
  
• Marketing automation
  

Pricing

BigMarker has three plans:

• Basic Plan: (by quotation only), includes up to 1,000 live attendees and 1 host license
• Enterprise Plan: (by quotation only), includes up to 10,000 live attendees and 4 host licenses
• Enterprise + Plan: (by quotation only), includes up to 500,000 live attendees and 6 host licenses

Find out More About BigMarker Here.

17. Webex

Best Webinar Software for Large Organizations (call for a quote)

Webex is a webinar and online events platform used by millions of small, medium and large businesses worldwide.

If can easily scale from a handful of viewers to up to 10,000 webinar viewers and 100,000 webcast viewers.

Although it was originally developed as a video conferencing platform, competing with the likes of Zoom and Google Meet, it has since developed all the webinar features expected from popular webinar platforms.

Webex's Key Features

• Recording with transcriptions (save recordings to your computer)
  
• File transfers of digital products
  
• Fullscreen video with 4 layout options
  
• Screen sharing
  
• Virtual backgrounds
  
• Support for iPhone, iPad, Android, and wearable devices
  
• Chat, notes, raise hand and polling
  
• Breakout rooms
  

Pricing

Webex has a single plan by quotation only that includes up to 100,000 attendees and up to 500 panelists.

Find out More About Webex Here.

18. GetResponse

Best Webinar Software for Email Marketing Platform Integration ($59/mth)

GetResponse started out as an email marketing tool but has over time added all the functionality found on popular webinar software platforms.

Their key advantage is that if you're planning webinars to drive revenue to your business, GetResponse already has a great built-in marketing automation, lead conversion and monetization engine that's second to none.

GetResponse's Key Features

• Host unlimited webinars
  
• Custom webinar URLs
  
• Built-in marketing tool
  
• Automated email invites and reminders
  
• Run automated nurturing campaigns
  
• Evergreen webinars
  
• Pre-designed registration pages
  
• Advanced subscription settings
  

Pricing

$59/mth ($48.38/mth when paid annually or $41.30/mth when paid biannually) includes unlimited webinars, up to 1,000 live attendees, up to 3 presenters and up to 20 recording hours.

Find out More About GetResponse Here.

19. MyOwnConference

Best Webinar Software for Uptime ($29/mth)

MyOwnConference is a cloud-based webinar platform that prides itself for its uptime. It's not uncommon for webinar platforms with a large number of viewers to freeze, forcing hosts to use a kill button to get back online.

This high reliability makes them a preferred choice for customer-based online events, where your reputation is on the line.

Other than that, it has all the features you would expect from popular webinar tools.

MyOwnConference's Key Features

• Cloud recording
  
• Screen sharing
  
• White boarding
  
• Live chat and Q&A
  
• Convenient landing pages and forms
  
• Manage your schedule and moderators
  
• Automated email sequences
  
• Broadcast up to 10 presenters at once
  
• Private messaging
  
• Record in SD, HD, or Full HD
  

Pricing

MyOwnConference has a free plan and a paid plan:

• Free Plan: includes up to 20 attendees, up to 20 webinars daily, up to 20 hosts per webinar, 1 GB of file storage, up to 20 daily recordings, and up to 20 minutes of continuous recording
• Paid Plan: $29/mth when paid annually, includes up to 60 attendees, unlimited hosts per webinar, 6 GB of file storage, unlimited amount of webinar recordings, and up to 10 hours of continuous recording
  

Find out More About MyOwnConference Here.

20. Zoho Meeting

Best Webinar Software for CRM Integration ($19/mth)

Zoho is the Swiss army knife for online marketers, offering a CRM, email and marketing automation, appointment scheduling, event management and, yes, even hosting webinars!

Their cloud-based webinar solution is entirely browser-based, requiring no downloading of client software on your viewers' devices.

Other than that, it comes with most of the features you would expect from a popular webinar software platform.

Zoho Meeting's Key Features

• Browser-based (no downloads)
  
• Store and play recordings online
  
• Phone dial-in available
  
• Automatically add online events to your email calendar
  
• Video and Audio with screen sharing
  
• Secure sessions
  
• Instant and scheduled online meetings
  
• RSVP and reminders
  
• Private online meetings
  
• Moderator controls
  

Pricing

Zoho Meeting has a free plan and a paid plan:

• Free Plan: includes unlimited webinars of up to 60 minutes and up to 100 webinar attendees
  
• Webinar Plan: starting at $19/organizer/mth, includes everything in the free plan plus cloud recording storage for 25 webinars/organizer, unlimited webinars for up to 24 hours, and virtual background for speakers
  

Find out More About Zoho Meeting Here.

21. WebinarNinja

Best Webinar Software for Attendee Analytics (from $29/mth)

The runner up to WebinarJam is another modern platform with an intuitive interface: Webinar Ninja.

A distinguishing feature that's very handy is the use of separate areas for chat messaging and questions, so that the latter are clutter free and easy to get to during busy webinar sessions.

As all other competitors, Webinar Ninja automatically records webinars and makes the replays available in a "replay room."

It also integrates with popular email marketing tools and marketing automation platforms.

The webinar funnel page templates are customizable as well, but in a more limited way than what you can do with WebinarJam.

All in all, it’s a serious contender.

WebinarNinja's Key Features

• You can upload slides, share your screen, insert a video, polls your attendance, make offers during live webinars
• Chat and questions are segmented (this is very useful for live webinars)
• For on demand webinars, you can choose the frequency, offer it as an on-demand event, choose blackout dates and time offers to appear throughout the webinar
• Automated email notifications for confirmations and reminders
• Customized webinar tool registration and thank you pages to increase conversion and upsells
• Strong analytics and signup/attendance rate statistics
  

Pricing

WebinarNinja has three plans:

• Basic Plan: $29/month (or $24/month when billed annually) includes up to 2 hours per webinar and one guest presenter
  
• Pro Plan: $99/month (or $83/month when billed annually) includes up to 4 hours per webinar and 4 guest presenters
• Business Plan: $199/month (or $166/month when billed annually) includes up to 8 hours per webinar and 10 guest presenters
  

Find out More About WebinarNinja Here.

22. Google Hangouts

Best Webinar Software for Google Integration (requires Google Workspace account)

Google Hangouts is not a proper webinar software platform but its video conferencing features can be very useful if you're on a tight budget and need to offer live webinars at a low cost (without all the marketing frills.)

In addition to HD video, Hangouts has great group instant messaging capabilities, screen sharing and integrates with many popular apps in the Google ecosystem.

Google Hangouts' Key Features

• HD Video Calls
  
• HD Group Conferencing
  
• Instant Messaging
  
• Auto Screen Focus
  
• Screen sharing
  
• Integration with other Google applications
  
• Mobile video conferencing
  

Pricing

Starts free, with a paid Google Workspace account.

Find out More About Google Hangouts Here.

23. JetWebinar

Best Webinar Software for Very Large Audiences (from $397/mth)

JetWebinar is a robust webinar software platform with great functionality but it's last on the list because it's the most expensive.

The reason for their high cost is that you can host a live webinar with up to 1,000 participants right from the starter package.

So, on a per-participant basis it's a fantastic deal, but only worth it if you already have a large captive audience in your marketing funnel.

If you're just starting out, I definitely wouldn't recommend it as your webinar platform.

JetWebinar's Key Features

• Automated webinars
  
• Automated on demand webinars
  
• Live broadcasting
  
• Interactive live chats
  
• Landing page builder
  
• Personalized emails
  
• Custom webinar templates
  
• Affiliate tracking
  

Pricing

JetWebinar has four plans:

• Elite 1K Plan: $397/mth/host, includes up to 1,000 attendees and up to 10 panelists
  
• Elite 3K Plan: $1,099/mth/host, includes up to 3,000 attendees and up to 10 panelists
• Elite 5K Plan: $2,399/mth/host, includes up to 5,000 attendees and up to 50 panelists
• Enterprise Plan: (by quotation only), includes over 1M attendees and over 100 panelists
  

Find out More About JetWebinar Here.

Frequently Asked Questions

How do I participate in a webinar?

Once you fill out a webinar registration form, you will get an email with an access link.

On the date and time of the event, just click the access link and you’ll go to a waiting room where you’ll be able to access the webinar.

What is the best way to prepare for a webinar?

Practice, practice, practice! Rehearse it in front of peers to get their feedback so there are no surprises.

Also, rehearsals will make you feel more comfortable dealing with the pressure of a live webinar presentation.

How long does it take to create a webinar?

Creating a webinar from scratch typically takes one to two weeks of preparation and another week of planning and production before recording or delivering the event live.

How long are webinars supposed to be?

Most webinars range between 30 and 60 minutes. Some can go longer if they have an extended Q&A, but most people will tune out after an hour, if not before.

How do I create a paid webinar?

There’s not much difference between the creation process of a free and a paid webinar offering.

However, paid webinars demand a much higher level of expertise from the hosts and a higher level of depth in the presentation to justify the expense.

Also, paid webinars often require a lot of downloadable collateral materials, like workbooks, checklists, spreadsheets, etc. that make part of your value proposition.

How Do You Choose the Right Webinar Platform for Your Needs?

There are a few basic things to consider when choosing a webinar platform.

The first is what type of features you need. Some platforms offer basic features like the ability to stream video, chat functionality and polling, while others have more advanced features like evergreen webinars, simulated (pre-programmed) live chats and call-to-action popups.

The second thing to consider is prices. Some platforms are forever free (although quite limited in functionality), while others charge monthly or yearly. You'll need to decide what price point makes sense for you based on your budget and how often you plan on using the platform.

Finally, think about compatibility. Make sure that the platform you choose works with the other software applications you use, such as email marketing platforms, CRMs, calendaring apps, etc. so that everything runs smoothly.

Research each option and take advantage of free trials when available to find the best fit before you commit.

How do I drive traffic to my webinar?

Create social media posts to draw attention to the event for Facebook, Twitter, LinkedIn, Instagram and others.

Plan the post 1-2 weeks before the day of your event. Create different posts for different networks. Some examples: Facebook video with link preview; Instagram story with link preview; LinkedIn post spreading awareness.

 These could be posted in a series leading up to the event plus one big promotion blitz before your webinar starts.

How do I get more people to watch my webinar?

You need to make sure your webinar is targeting the right viewers. For people to want to watch your engaging webinar, it has to promise to offer a solution to their problems.

So, make sure to revise your presentation copy so that it clearly addresses the pain points of your target audience.

Can you make money with webinars?

Yes! Webinars have been used for years to offer paid content delivery, courses, training, certifications and as an effective prospecting tool to make product sales in the back end. Also, many popular online marketers generate substantial amounts of income from webinars.

What is a good webinar attendance rate?

Webinar attendance rates vary depending on the company or industry, but many experts agree that a typical rate is around 40%.

How do I promote a webinar on Facebook?

Ideally, you want to promote it for 8-20 days before the webinar goes live.

First, post a teaser about your webinar asking people who may be interested in attending if they know others that would also like to come — this will help create some awareness of the event.

Then schedule multiple posts around the time of the event with interesting content related to what you'll talk about during this webinar (links, infographics, other topics related to your topic).

Finally use effective calls-to-action in text and images to invite people to register.

How Do You Measure the Success of Your Webinars?

There are a few ways to measure the success of your webinars:

One way is to look at how many people registered for the webinar compared to how many people actually attended.

Another way to measure success is to look at how much engagement there was during the webinar (measured in terms of things like questions asked, comments made, polls answered, chatbox engagement and overall participation rate.)

Finally, you can also measure the success of your webinars by looking at what types of actions people took after attending (like signing up for a trial, downloading a white paper, making a purchase, etc.).

What to Do Next

If you're ready to take your online profits to the next level by leveraging the marketing power of webinars, you may want give the above platforms a try.

WebinarJam doesn't have a free trial, but it does offer a 30-day money-back guarantee and occasionally a 14-day trial for $1 (check it regularly). Demio and Webinar Ninja offer a 14-day free trial.