{"id":20479,"date":"2023-01-13T11:16:04","date_gmt":"2023-01-13T19:16:04","guid":{"rendered":"https:\/\/besttech2earnonline.com\/?p=20479"},"modified":"2023-02-07T03:03:52","modified_gmt":"2023-02-07T11:03:52","slug":"lead-funnel-conversions","status":"publish","type":"post","link":"https:\/\/besttech2earnonline.com\/lead-funnel-conversions\/","title":{"rendered":"How to A\/B Test Your Sales Funnels to Maximize Conversions"},"content":{"rendered":"

Are you tired of struggling to reach your sales funnel goals?<\/p>\n

Do you wish there was a surefire way to maximize conversions and get more out of your funnels?<\/p>\n

If so, then buckle up, because in this blog post we\u2019re going to reveal how you can use A\/B testing software and AI copywriting tools to take your sales funnel conversions to the next level.<\/p>\n

Let’s get started!<\/p>\n

<\/em><\/p>\n

Disclosure<\/span><\/strong>: Although I receive affiliate compensation at no additional cost to you to support this site that compensation in no way influences my recommendations, which are strictly informed by my 10+ years of online business experience consulting for clients large and small. My aim is to always recommend tools that offer the best return for your investment (for more details, read my <\/span><\/em>Affiliate Disclosure<\/span><\/em><\/a>). <\/span><\/em><\/p>\n

What is a Sales Funnel?<\/h2>\n

Before delving into the details on how A\/B testing works, let\u2019s quickly review what a sales funnel is. In the context of this article, a sales funnel is an automated checkout process<\/a> used to convert leads into paying customers through a sequence of offers.<\/p>\n

It typically begins with a free opt-in offer, such as a lead magnet. The goal of the opt-in is to entice your website visitors to become leads through a value exchange \u2014 for example, their email address for your fee lead magnet.<\/p>\n

This initial sales funnel stage works best when your lead magnet solves a problem they\u2019re experiencing. So, for your opt-in to work, you first need to clearly understand your target audience and what their needs are.<\/p>\n

Next comes your paid offer. At this stage, your newly-minted leads land on a thank you page where you provide instructions on how to access your lead magnet, followed by a sales pitch for a paid product that takes your lead magnet to the next logical level.<\/p>\n

For example, if your opt-in offers a free Facebook ad-creation checklist, your paid offer might be your 12-module turn-key Facebook ad-creation online course for $39.95.<\/p>\n

Finally, your third sales funnel stage involves offering an upsell.<\/p>\n

This is an add-on product that enhances your paid offer by saving your customer even more time, money or both \u2014 for example, your upsell offer could consist of 50 professionally designed ready-to-use facebook ad templates for an additional $19.95.<\/p>\n

Now, every offer (both free and paid) needs to have the right sales copy in order to convert visitors into leads<\/a> and leads into customers. So, to maximize your conversions, you\u2019ll need to A\/B test different designs and content variations.<\/p>\n

What is A\/B Testing?<\/h2>\n

A\/B testing helps improve  your funnel conversions by running two (or more) versions of your sales funnel simultaneously to see which one performs better.<\/p>\n

The goal is to optimize funnel performance using data science, so it\u2019s important to track all results throughout each experiment in order to make informed decisions based on statistical significance and not hunches or gut feel.<\/p>\n

By comparing two versions of a particular element, you can quickly find out what works for your sales funnel and what doesn\u2019t, allowing you to quickly and efficiently optimize for conversions.<\/p>\n

Your funnel software<\/a> will do this automatically and even select the winner for you in real time using statistical analysis.<\/p>\n

You can use A\/B testing to test virtually any element of your funnel, including your:<\/p>\n